Journal of Accounting and Management Vision

Journal of Accounting and Management Vision

Analyzing the effect of e-commerce on entrepreneurial skills with the mediating role of self-efficacy and entrepreneurial mindset

Document Type : Original Article

Authors
1 Master of Public Administration - Human Resources Development, Roozbahan Institute of Higher Education, Sari, Iran.
2 PhD student in Industrial Management - Production and Operations, Tabriz Branch, Islamic Azad University, Tabriz, Iran.
Abstract
The purpose of this study is to analyze the impact of e-commerce on the entrepreneurial skills of trainees in free technical and vocational schools: the role of self-efficacy and entrepreneurial mindset. This study is applied in terms of purpose and is classified as a descriptive-survey research in terms of method. The statistical population of this study is technical and vocational schools in Sari city, which number 948, and the sample size was determined through the Morgan table of 274. The data collection tool is standard questionnaires that are measured with a 5-value Likert scale and are provided to the students of the school in a non-probability way, and 274 correct questionnaires have been collected. The content validity of this questionnaire has been approved by experts in this field, and its reliability has been confirmed with the help of the Cronbach's alpha test. Descriptive statistics have been examined through SPSS software and analytical statistics through the structural equation modeling (SEM) method and using SmartPLS software. According to the research conducted, the research findings show that all research hypotheses have been confirmed and e-commerce has the greatest impact on self-efficacy with an impact coefficient of 0.69.
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