This article intends to critique and challenge the issue of sanctions and its relationship with the emergence of the will of all individuals in the country to increase maximum internalization and self-sufficiency, especially in the automotive industry with expert analysis.

Method: The research was collected in two ways: library and field. In this way, first by referring to the researches of previous researchers through internet search, published articles and books to collect the required data and criteria, and then by referring to the elites of the automotive industry and experts affiliated with automobile manufacturers to Two methods of questionnaire and face-to-face interview are used to complete, expand and redefine the data.

Findings: The imposition of economic and international sanctions by some countries affects the production, export and import sectors. This situation has a much greater impact on some industries and disrupts their process due to the sharp decline in production. And declining liquidity doubles the pressure and poses more challenges for automakers. The decline in car production and the problem of supplying imported parts in car companies has led to a decline in liquidity and has led to an increase in the price of the final product.

Conclusion: In general, it can be said that sanctions are a blessing for the country if it quickly becomes a golden opportunity for innovators and creative producers; In such a way that by creating stable and continuous support bases for government officials for economic actors, the obstacles in front of them are removed and the incentive to enter and redouble efforts in the field of production is provided with a deeper connection between the university and industry.